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Models.com Model of the Week - September 26th, 2003
Name:
Mathias
Agency:
NY Models
Age:
19
Height:
6' 1"
Sign:
Capricorn
Place of origin:
Copenhagen, Denmark
How discovered:
Discovered on the street
How do you see yourself?:
As a very relaxed, very chilled out guy. I pretty much take things as they come.
What do you do in your spare time?:
I like to watch good movies, I like drawing, seeing my friends.
What's your scar from?:
It was from a bottle. Long story...
Name 2 good movies past and present:
Past- Seven. Present- The Recruit.
Favorite things about Copenhagen?:
I like that it's so green and so clean and that you're able to ride your bicycle everywhere in Copenhagen. The buildings are not that tall so you don't feel that surrounded all the time- it's a very open city.
HE Magazine - Spring/Summer 2006 Issue
model: mathias
PHOTOGRAPHY: HASSE NIELSEN - WORDS: L.R. ELAHI
Mathias Lauridsen was born Friday 13th of January 1984 in Copenhagen and started modeling in 2003. His second job ever was for Another Magazine hailing him to be the next big thing and his third a Jil Sander campaign. Here he shares with us what goes on in that pretty head of his.
First job?
Something called 'Shoe Magazine.' Don't ask!
What do you aspire to become?
Adult.
When do you feel like a model?
On my way home from a show.
Who's your favourite photographer?
David Sims and Tom Munro.
What's your money shot?
My left profile -- works every time.
Do you like to strike a pose?
Oh yes, but it takes me three hours to warm up.
When did you last say: Excuse me, but I'm like -- a model!
Hmmm, come to think of it, I never have.
Who's a b**** and who's a bigger b****?
George Cortina is the big b**** and Malcom Edwards from Holy Cow is the bigger b****.
What's it like to roll in dough?
It's very nice thank you!
What's the worst thing about modeling?
No food on monkey class.
What's the best thing about modeling?
So much free time.
What are you wearing right now?
JBS Tank top, t-shirt from American Apparel, Dior sweater, Acne Jeans and Kawasaki Shoes.
Who's your hero?
Damon Albarn
Who's your fashion icon?
A lot of the people I've met in fashion. People who don't necessarily wear something alike, but prove that there are other styles around.
What don't you ever travel without?
My iPod and my toothbrush.
Do you think 'clothes maketh the man?'
Yes, if you're dressed properly, and according to how you are. As opposed to those who try something which looks phony on them. I.E. I would never dress like a bling bling hip hopper -- you know.
What's your most cherished possession?
I would like to think that I could live without any of my material things without missing anything, so I deliberately don't have any.
Do you read fashion magazines?
Yes when they're around, but I never buy them. However, it's a good way to use excess time.
What's on your iPod?
Jenny Lewis and the Watson Twins, Jenny Wilson, Kings of Leon.
What's the latest book read?
Whoahh! I don't remember, it's been so long - Perhaps it was Harry Potter 2 when the book came out and that's a long time ago.
Do you eat food?
Oh yes all the time.
What's your favourite food?
Mashed Potatoes.
What's your favorite scent?
Aqua di Gio.
How many shoes do you own?
10 Pairs, but only use three.
What's the first thing you bought with your model money?
A round of beer for my friends.
Where are you off to?
To a soccer match in my club called FC Sailor Boys. It's a private club with a bunch of friends.
Unknown - December 2003
MATHIAS
Hometown: Copenhagen.
Campaign: Dior Homme.
Before he was a model, he was: A high school soccer player.
Hobby: "I draw a lot--pencil and paper, very naturalistic."
Definition of despair: "If I had to decide for something bad to happen to someone I love."
Nasty rumor: "That all models are stupid."
Favorite person: "My big brother."
Favorite video game: Counter-Strike.
If I weren't a sought-after model, I'd be: A student in art school.
(Thank you to Stigmatized!)
Scotland Rocks New York - April 5th, 2007
Tonight, the 1990s entertained us. What was entertaining you in 1990?
Name: Mathias Lauridsen
Age: 23
Hometown: Copenhagen, DEN
Occupation: Model
"I'd probably say what I remember most was when Denmark won the European finals in soccer. The Danish team was an underdog and went through to win the whole thing."
Copenhagen Exclusive Issue #05 / August 2007
Behind the camera / On stage / Backstage
By Julie Ralphs
mathias lauridsen, model
the hottest must-have in fashion right now is mathias lauridsen, the face behind an impressive list of giga brands growing as we speak. and yet he’s grounded in reality, with a quick wit, making him all the more appealing.
any online fan site will tell you that mathias doesn’t buy fashion magazines. he is known to have 10 pairs of shoes but only wears three. his favorite food is mashed potatoes. and he won’t travel without his ipod and toothbrush, and has quite a down-to-earth attitude in a world known for being the absolute opposite. in fact, the first thing mathias did with his modeling money was to buy a round of beer for his friends. aside from his hypnotic hazel eyes and bed head, brown hair, mathias has something else that adds to his appeal, a scar on the left side of his face. when asked, he reveals that it’s the result of a drunken argument when he was about 15 that got out of hand. it’s ironic that it would work to his advantage. at age 23, mathias has already worked with a slew of some of the most famous aspiring brands in the business including christian dior, hermes, calvin klein, marc jacobs, perry ellis, dkny, jil sander, lacoste, kenzo, tommy hilfiger and hugo boss. most recently, he has become known as the face for gucci pour homme ii. mathias shares his off-the-cuff insights from his perspective in front of the camera, from his home in copenhagen.
q. what is danish about your look / style / aesthetics / appeal?
a. i’m actually often asked if any asian blood runs in my family because of my eyes. so i’m not really sure how particularly danish i look.
q. what makes danish fashion danish - from your point of view wearing it?
a. i think what makes danish fashion danish is the distance it has to itself and the business. it seems danish fashion embraces the casualness that makes you feel in control. you are wearing the clothes and not the other way around.
q. as a model, what do you love about your work in fashion?
a. the cliché is traveling and meeting people. what is really positive about the business is that you can just remember who you like and forget about the rest. i’ve never been much of a traveling person, actually. i’m glad to have a job that is forcing me away from copenhagen. it feels good to know that when i get older, i probably won’t have the feeling of “missing out” on seeing places. and as a bonus, i like the fact that i haven’t had to pay for a haircut in four years.
q. what are some of the challenges from your perspective?
a. the biggest challenge would definitely have to be all the time you spend alone and all the “family, friends and so on” stuff you miss out. another challenge is having to connect with people you meet for the first time. the business has so many players and new ones coming and going constantly, you have to present an open mind and be good at small talk. that’s probably why outsiders find it so superficial.
q. what could the global fashion world learn from the danes?
a. what the danes could give is a more laid back approach to the business. it seems they always keep in mind that fashion is only fashion. and it’s not about creating your identity through fashion, but supporting you identity with fashion.
q. what could the danes learn from them?
a. just to contradict myself completely, i think the danes could also learn to be a bit more passionate about their work in fashion. the mentality here is you should be the best you can, but you can’t allow yourself to care too much, either.
q. what’s one amusing experience regarding cultural differences?
a. i found it amusing going to tokyo with [the film] “lost in translation” running in the back of my mind. going there i found it, at least from a western point of view, to be exactly like that. i like to be able to read a situation and figure out the proper thing to do. there i loose that ability.
q. when you’re away from denmark, what are three things you miss most?
a. being able to have fun with my friends and family. riding by bike in the streets of copenhagen, especially in the summer time. staying up painting while everybody else is sleeping.
q. off camera, how do you keep yourself amused?
a. my ipod is a very dear companion. while i listen to it i can just think of everything and nothing.
q. would you consider trading places, for example, to be a photographer or a stylist?
a. probably more with the photographer than the stylist. i don’t really see myself doing either. even though shooting summer clothes during winter i would very much love to trade places.
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